Marketing & Strategy Solutiobs

HMA Business Training Courses

I have seen significant changes to all aspects of sales and marketing caused by the digital transformation of B2B customer buying behaviour and the sales process. Anyone generating revenue for their company today has to be an expert in all aspects of sales and marketing and if you are going to be successful, I recommend that you learn these skills sets as soon as you can and I can help you.

1. Master B2B Newsletters: Create Engaging Content that Converts
In 5 modules we explain how the subscription business model may benefit your business, what you need to set up to launch the service, how to grow it, what are the issues and how to solve them, and how you can use AI to enhance it and predict the future.
5 Modules:
1. What is a subscription model & how may it benefit your business
2. What do you need to put in place to launch a subscription model
3. What are the key strategies required to build a successful model
4. What are the most common issues and how to solve them?
5. What role does AI play in enhancing a subscription service?

Each module comes with course notes and a quiz.
Published by Udemy - to see the video introduction click here
Published by Tutorialspoint - to see the video introduction click here

2. Subscription Models & AI - A Complete Guide to Boosting Revenues
We define the concept and explain how the subscription business model may benefit your business, what you need to set up to launch the service, how to grow it, what are the issues and how to solve them, and how you can use AI to enhance it and predict the future.
5 modules:
1. What is a subscription model & how may it benefit your business
2. What do you need to put in place to launch a subscription model
3. What are the key strategies required to build a successful model
4. What are the most common issues and how to solve them?
5. What role does AI play in enhancing a subscription service?

Each module comes with course notes and a quiz.
Published by Udemy - to see the video introduction click here

Who is Don Rider?
I am a B2B marketing and sales expert based in Hong Kong, with many years of experience in working for multi nationals, mid cap companies SME’s and startups. I have run revenue generating divisions in several companies in roles such as the Sales & Marketing Director, Chief Marketing Officer and Chief Operating Officer, until I went into B2B marketing consulting at HM Associates.
My time in these roles have given me the benefit of being at the cutting edge of the digital revolution since its beginnings, and I have been a leader in the digital transformation of traditional businesses throughout Asia

If you have any questions or suggestions, please feel free to contact me directly either through my website https://hmassocs.com/ or through the Udemy channel who publish my courses

Published by Udemy and Tutorialspoint